Innovative customised retail lighting design

Retail lighting is a key aspect of interior design for shops and retail outlets of all types. Lighting can highlight particular product displays, enhance the store’s ambience and even affect customers’ mood. Getting the lighting right in your retail outlet can have a critical effect on customers’ purchasing decisions. For expertise and advice on retail lighting in Stourbridge, call FL Design Ltd.

The Four Main Types of Lighting Used in Retail

Retail lighting is critical in terms of the overall design of your shop. Any good lighting designer will incorporate at least four different types of lighting when planning solutions for your store:

1. Ambient lighting is the overall lighting effect that creates that first impression and ensures customers can browse comfortably without being blinded.
2. Accent lighting is used to draw the customer’s eye to particular displays or areas of the store.
3. Task lighting ensures there’s light where it’s needed most. It’s functional lighting that helps the employees or customer see what they’re doing, whether that’s at the check-out or in changing rooms, for instance.
4. Decorative lighting, as the name suggests, includes features that add to the overall appearance and image of the store, like a showy chandelier or slick, modern wall lights.

All these elements must be combined and coordinated to create the right overall effect. At FL Design, we’re experienced in doing just that. With around five decades’ history in the lighting industry, we can assess your needs and preferences and design a lighting scheme that shows your retail outlet off to best effect – and even improves your sales figures.

Access Our Experienced Design and Installation Services Today

To access our free quote, consultation and design service, fill in the online form on our contact page or give us a call today. We bring our expertise to bespoke lighting solutions to enhance your brand, your product range and your bottom line.